Overview
Merge typeset.com into samcart.com. Typeset becomes a feature inside SamCart (currently "Design AI" but brand name TBD). All typeset.com traffic, backlinks, and organic rankings redirect to samcart.com.
Owners
| Role | Agent | Responsibility |
|---|
| Project lead / SEO copy | Index (SEO) | URL structure, SEO copy, meta tags, redirect map, monitoring |
| Page builder | Forge (Builder) | Build all new pages on Vercel |
| Conversion copy | Marketing | Sales page copy, CTAs, conversion optimization |
| Redirect execution | Leilani | Set up 301 redirects in Framer |
| Ad cutover | Burn (Ads) | Turn off Typeset ad spend |
| Approvals | Brian | Final sign-off on each phase |
URL Structure
SEO/Discovery Pages → /create/
For organic search. People who don't know SamCart yet.
| New SamCart URL | Target Keyword | Est. Volume | Copy Owner |
|---|
samcart.com/create/ai-ebook-generator | "ai ebook generator" | 2-5K/mo | SEO |
samcart.com/create/ebook-templates | "ebook templates" | 5-15K/mo | SEO |
samcart.com/create/ebook-cover-creator | "ebook cover creator" | 1-3K/mo | SEO |
samcart.com/create/ai-slide-maker | "ai slide maker" | 1-3K/mo | SEO |
samcart.com/create/ai-report-generator | "ai report generator" | 1-3K/mo | SEO |
samcart.com/create/social-media-designer | "ai social media design" | 1-2K/mo | SEO |
samcart.com/create/ai-writing-assistant | "ai writing assistant" | 2-5K/mo | SEO |
samcart.com/create/webinar-slides | "webinar slides" | 500-1K/mo | SEO |
Sales/Paid Landing Pages → /solutions/
For paid traffic, internal links, people already considering SamCart.
| New SamCart URL | Purpose | Copy Owner |
|---|
samcart.com/solutions/ebooks | Ebook creation sales page | Marketing |
samcart.com/solutions/slides | Slide/presentation sales page | Marketing |
samcart.com/solutions/social-media | Social media content sales page | Marketing |
samcart.com/solutions/reports | Report generation sales page | Marketing |
Blog Posts to Migrate → /blog/
| New SamCart URL | Target Keyword | Copy Owner |
|---|
/blog/best-ai-ebook-generators | "best ai ebook generators" | SEO |
/blog/best-canva-alternatives | "canva alternatives" (10-20K/mo) | SEO |
/blog/how-to-create-an-ebook-with-ai | "how to create an ebook" (3-8K/mo) | SEO |
/blog/how-to-write-an-ebook | "how to write an ebook" (2-5K/mo) | SEO |
/blog/how-to-price-an-ebook | "how to price an ebook" (1-3K/mo) | SEO |
/blog/best-ai-slide-deck-generators | "best ai slide deck generators" | SEO |
/blog/best-ai-tools-for-presentations | "best ai tools for presentations" | SEO |
/blog/pitch-deck-examples | "pitch deck examples" (5-10K/mo) | SEO |
/blog/what-is-a-pitch-deck | "what is a pitch deck" (3-8K/mo) | SEO |
/blog/canva-vs-adobe-express | "canva vs adobe express" | SEO |
Timeline
Phase 1: Build
March 10–24
- Forge builds page templates on Vercel
- Index delivers P0 SEO copy (delivered Mar 20)
- Marketing delivers P0 conversion copy (Mar 14)
- Index delivers P1 copy (Mar 17)
- Forge integrates final copy (P0 done, P1 pending delivery)
- Index provides schema markup (P0 schema live)
Phase 2: Redirect
March 24–28
- All destination pages live and verified
- Leilani sets up 301 redirects in Framer
- Burn turns off Typeset ads
- Test 10 key redirects
Phase 3: Post-Migration
March 28 – April 11
- GSC: Add typeset.com property, submit change of address
- Submit updated sitemaps
- Monitor crawl errors daily for 2 weeks
- Add internal links
- Monitor rankings weekly
Phase 4: Content Expansion
April
- Publish 11 rewritten blog posts
- New content: "Best AI Design Tools 2026," "How to Create a Lead Magnet eBook"
- Cross-link ebook + course content
SEO Copy Delivery Schedule
| Page | Copy Ready By | Priority |
|---|
| /create/ai-ebook-generator | March 14 | P0 |
| /create/ebook-templates | March 14 | P0 |
| /create/ebook-cover-creator | March 14 | P0 |
| /create/ai-slide-maker | March 17 | P1 |
| /create/ai-report-generator | March 17 | P1 |
| /create/social-media-designer | March 17 | P1 |
| /create/ai-writing-assistant | March 21 | P2 |
| /create/webinar-slides | March 21 | P2 |
| Blog post rewrites (11) | March 21-28 | P1 |
Kajabi / Teachable Migration Campaign
4 additional pages targeting creators leaving competitors. High-intent, bottom-of-funnel traffic.
| URL | Target Cluster | Est. Volume | Status |
|---|
samcart.com/compare/kajabi-alternative | "kajabi alternative" cluster | 7-13K/mo | Live |
samcart.com/compare/teachable-alternative | "teachable alternative" cluster | 5-9K/mo | Live |
samcart.com/blog/best-kajabi-alternatives | "best kajabi alternatives 2026" | 500-800/mo | Live |
samcart.com/blog/best-teachable-alternatives | "best teachable alternatives 2026" | 300-500/mo | Live |
GSC signal: SamCart already has 5,000+ impressions/quarter for kajabi/teachable alternative queries with near-zero clicks (position 40-80). These pages target page 1. Review sites (BloggingX, Esmerise) are the only ones ranking — beatable with SamCart's domain authority.
Redirect Config
288-rule vercel.json deployed with the project. Covers all 90 Typeset URLs across 6 tiers (both typeset.com and www.typeset.com hosts), plus catch-all. All 301 permanent.
Redirect config is ready. Leilani just needs to wire typeset.com DNS to this Vercel deployment — all rules will fire automatically.
Key Decisions Needed
1. typeset.com homepage redirect target: /solutions/ebooks or a new hub page?
2. Product name for Typeset inside SamCart: TBD — brand exercise needed.
3. Blog post CMS: Framer CMS (like existing samcart.com) or Vercel?
4. samcart.com/design-ai: Does it stay, redirect, or become the hub?
Build Status
✅ Vercel deployment live: typeset-migration.vercel.app
18 pages live (Mar 24): 8x /create/ (P0 real copy, P1/P2 placeholder), 4x /solutions/, 2x /compare/ (Kajabi + Teachable), 2x /blog/ listicles. 288-rule redirect config deployed.