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Intel
About
๐ Competitor Intel
Weekly intelligence on creator economy platforms
$200B
Creator Economy 2025
$1.18T
Projected 2032
$1.9B
2025 VC Funding
22.7%
CAGR
๐ฅ Hot Intel โ February 2, 2026
Kajabi
Founder Kenny Rueter returns as co-CEO; launched Kajabi Capital (embedded financing via Parafin)
Thinkific
Major roadmap reveal: AI teaching assistant, new WYSIWYG builder, "Plus" enterprise tier
Stan Store
At $27M+ ARR, running $250K "Dare to Dream" creator grant program
Whop
Crossed $1.8B in creator earnings on platform
Competitor Profiles
K
Kajabi
Private ยท $2B Valuation ยท Profitable
High Threat
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Founder Kenny Rueter returns as co-CEO to "reignite innovation"
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Kajabi Capital launched โ embedded financing via Parafin partnership
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New pricing: bundled premium features, cohort courses, public API
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AI features: transcription, translation, dubbing with flexible credits
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Teachable
Owned by Hotmart (~$250M acquisition)
Medium
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Membership billing improvements โ 11% increase in student LTV reported
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AI push: course starter, quiz generator, auto-subtitles (70 languages)
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Roadmap: enhanced learning pathways, certificates, compliance tools
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Thinkific
Public (TSX: THNC) ยท ~C$2.00
Medium
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AI-Powered Teaching Assistant โ blends courses and communities
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New WYSIWYG Course Builder (beta Jan 28, 2026)
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New "Plus" Enterprise tier: unlimited admins, dedicated support
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Analyst target: C$3.00 (72% upside), still not profitable
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Gumroad
Private ยท ~$12M ARR ยท Profitable
Watch
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Running $12M ARR with just 1 employee + AI workflows
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$200M+ in creator GMV; 10% + fees (15-18% effective)
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Sahil running "Antiwork" โ AI-first experiments under Gumroad
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Whop
Private ยท Rapidly Growing
Medium
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$1.8 BILLION in creator earnings on platform
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~25,700 creators earned $140M+ in single month
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No monthly fees โ only pay when you sell; crypto/BNPL support
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Strong with trading/crypto/finance creator demographic
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Stan Store
Private ยท ~$27M ARR ยท 300K+ customers
High Threat
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Explosive growth: $1.7M โ $14.7M โ $27M ARR (2022-2024)
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"Dare to Dream" Challenge โ $250K in grants ($100K grand prize)
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NO transaction fees โ flat $29 or $99/mo subscription only
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Strategic investors: Steven Bartlett, GaryVee
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Beacons AI
Private ยท Link-in-bio Platform
Watch
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AI-powered profile/storefront generation with drag-and-drop
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Digital storefront: courses, tips, memberships; Stripe/PayPal/Klarna
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Media kit builder with auto-updating analytics
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Shopify
Public (NYSE: SHOP) ยท Digital Products
Low Risk
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Still no advanced digital delivery by default โ relies on apps
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Third-party apps: Sky Pilot, FetchApp, Digitally for protection
โ๏ธ
Winter 2026: Flow Mail for transactional emails
๐ Historical Scans
February 2, 2026
Kajabi founder return, Thinkific AI roadmap, Stan Store grants
View Report
January 26, 2026
โ
Coming Soon
January 19, 2026
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Coming Soon